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Press releases

Your advertising throughout the Internet! (19.09.2007)

INTERNET TRADING s.r.o. is a company established on 1 July 2001 and since its very establishment, it has been focusing especially on promotion of small and medium-sized enterprises on the Czech Internet. It has also played a significant role in the development of the advertising possibilities of this medium. The company’s offer includes exclusive and common virtual advertising hoardings on several tens of Czech and foreign portals and servers. For some significant portals (Centrum, iDnes,.) the company has gained exclusive representation. In the very year of its establishment INTERNET TRADING s.r.o. achieved the turnover of 15 million CZK. The following year, when several other new services were launched and the team was complemented by regional representatives, the turnover rose to 58 million CZK.

In 2003, INTERNET TRADING s.r.o. established close co-operation with the Internet portal of CENTRUM, the company’s advertising offer had spread all over the Internet and the turnover exceeded the magic value of 100 million Czech crowns (101 million CZK precisely). This turnover had been achieved by providing services primarily to small and medium-sized enterprises. Judging by the mentioned indicators, the company is the most dynamically developing firm in this segment of the market.

There are no small enterprises

This is the philosophy the INTERNET TRADING company s.r.o. has based its commercial success on. Since 2001 the company has carried out more than 5,400 campaigns and had approximately 9,000 satisfied customers. Relying on the wide choice of all Internet advertising formats more than 60 media consultants/representatives of the company are ready to plan an Internet advertising campaign for the client corresponding exactly to the client’s intentions and financial resources. In this way all types of campaigns can be provided for – be it targeted campaigns aiming at the potential customer, advertising campaigns focusing on improving the image of the brand or product campaigns to support the sales of a concrete product. Thus it is possible to adapt the campaign to regional firms as well as to firms active over the whole area of the country. A unique offer provided by INTERNET TRADING s.r.o. is the sale of banners per click. Thus the client pays only for active reactions to displayed advertising banners. So, it is no longer important how many people see the advert, but only those count who respond actively by clicking on the banner.

The offer of INTERNET TRADING s.r.o. includes also execution of complete webhosting services, creation of web presentations, from basic to very sophisticated applications, production of graphic advertising formats including creativity. Customers can make use of free consultancy and thus gain information not accessible to common users.

Another product of INTERNET TRADING s.r.o., which grows in the process of addressing companies by media representatives, is one of the largest and most frequented company databases that has no match within the Czech Republic. This unique database, called the Company centre, enables its users to search contacts with great speed and quality – this search may be based on a concrete specialisation or product, or on the product and region or type of the firm – e.g. only producers, or wholesale and retail companies etc. This year a CD has been released, in co-operation with the Internet portal of Centrum, containing over 87 thousand records. The number of copies of this CD is a 100 thousand. Thus the user without permanent connection to the Internet can use the CD to find firms not only according to specialisations, but also according to key words and sections, which search might done only within a specified region – which is the same method used when utilising the Internet website at www.centrumfirem.cz. What is especially attractive for the advertiser is the fact that by making an entry in a single database they can address 85% of the users of the Czech Internet.

Contact information for journalists:

Press Release
Jan Josef Kubíček, kubicek@internettrading.cz
225064240